Separating art and commerce in entrepreneurship

I was reading Cheryl Strayed’s book Dear Sugar, a compilation of real-talk advice columns. Someone wrote in bemoaning that, despite attending prestigious colleges, she had not landed a six-figure book deal and was unable to feel happy for friends who had. Strayed laid down the facts:

“We are not talking about books. We’re talking about book deals. You know they are not the same thing, right?…Your cause is to write a great book and then to write another great book and to keep writing them for as long as you can. This is your only cause. It is not get